Friday 14th December 2018

Latest marketing news

YouTube set to become 2nd most visited website in the US as Facebook’s traffic decreases by 3.8 billion

about 106 days ago - Marketing

Marketing

US traffic to Facebook has decreased from 8.5 billion visits per month in 2016 to 4.7 billion per month in 2018. The social network recently announced stagnant user growth in North America for the fourth successive quarter.

US traffic to Facebook has decreased from 8.5 billion visits per month in 2016 to 4.7 billion per month in 2018. The social network recently announced stagnant user growth in North America for the fourth successive quarter.

‘You destroyed my business’: Webmasters and SEOs react to Google’s latest algorithmic update

about 106 days ago - Marketing

Marketing

Google's latest update was announced on 1st August and was rolled out by 8th August. It appears to disproportionately affect websites in "health" industries and some webmasters have claimed it's prioritizing low-quality websites.

Google's latest update was announced on 1st August and was rolled out by 8th August. It appears to disproportionately affect websites in "health" industries and some webmasters have claimed it's prioritizing low-quality websites.

Is Facebook marketing in its death throes? New report finds total interactions decreased more than 50 percent in 18 months

about 106 days ago - Marketing

Marketing

Total interactions received by the top 20,000 brands on Facebook decreased from 29.1 billion in 2017 to 12.8 billion in 2018. The total number of posts published increased 25 percent over the same time frame.

Total interactions received by the top 20,000 brands on Facebook decreased from 29.1 billion in 2017 to 12.8 billion in 2018. The total number of posts published increased 25 percent over the same time frame.

Alibaba claims its new copywriting tool can produce 20,000 words per second

about 106 days ago - Tech

Tech

Alibaba claims the new tool has "learned" from quality content published across its network of properties. The tool allows copywriters to select from a list of automatically generated content options and to adjust the "tone" of the output.

Alibaba claims the new tool has "learned" from quality content published across its network of properties. The tool allows copywriters to select from a list of automatically generated content options and to adjust the "tone" of the output.

Google announces 15th anniversary of Google AdSense

about 106 days ago - Marketing

Marketing

The ad network has attracted some big earners over the years, including Markus Frind, founder of PlentyofFish.com, who was rumored to be earning $500,000 per month from the network back in 2006.

The ad network has attracted some big earners over the years, including Markus Frind, founder of PlentyofFish.com, who was rumored to be earning $500,000 per month from the network back in 2006.

Facebook reverses its ban on cryptocurrency advertisements

about 106 days ago - Marketing

Marketing

Facebook's new policy demands advertisers request written permission before advertising cryptocurrency related content. The restrictions are still far-reaching and Facebook admits that "not everyone who wants to advertise will be able to do so."

Facebook's new policy demands advertisers request written permission before advertising cryptocurrency related content. The restrictions are still far-reaching and Facebook admits that "not everyone who wants to advertise will be able to do so."

Egypt proposes taxing advertising revenues of Facebook and Google

about 106 days ago - Marketing

Marketing

Parliamentarians believe levies against tech platforms will help "protect the Egyptian advertising market." An Egyptian Minister has also stated he believes Egypt should begin "drafting laws to control search engines and social networks."

Parliamentarians believe levies against tech platforms will help "protect the Egyptian advertising market." An Egyptian Minister has also stated he believes Egypt should begin "drafting laws to control search engines and social networks."

Did Google just buy a link for $500,000?

about 106 days ago - Marketing

Marketing

The tech giant just upgraded its membership with the Linux Foundation. Consequently, it has been given a place on the Foundation's board and a link on its members page.

The tech giant just upgraded its membership with the Linux Foundation. Consequently, it has been given a place on the Foundation's board and a link on its members page.

Google Analytics, the GDPR and ePrivacy: How webmasters are configuring Analytics in the face of the EU’s new regulations

about 106 days ago - Tech

Tech

Webmasters are anonymizing IP addresses, specifying data retention settings, configuring consent messages, utilizing the new user deletion tool and awaiting the impact of the new ePrivacy regulation.

Webmasters are anonymizing IP addresses, specifying data retention settings, configuring consent messages, utilizing the new user deletion tool and awaiting the impact of the new ePrivacy regulation.

Bing bans ads for recreational guns

about 106 days ago - Marketing

Marketing

The ban will take effect as of 1st July 2018 and follows a similar announcement by Google in May of this year.

The ban will take effect as of 1st July 2018 and follows a similar announcement by Google in May of this year.

New report suggests Facebook is being trumped by Snapchat, Instagram and YouTube

about 106 days ago - Tech

Tech

According to a new report, only 51 percent of teens aged 13-17 use Facebook, while 85 percent use YouTube. However, the headline figures don't tell the whole story.

According to a new report, only 51 percent of teens aged 13-17 use Facebook, while 85 percent use YouTube. However, the headline figures don't tell the whole story.

Yelp files complaint with the European Commission over Google’s local search results

about 106 days ago - Tech

Tech

The complaint is similar in nature to one filed about Google's product results that culminated in the search giant being fined $2.9 billion by the European Commission over antitrust abuses.

The complaint is similar in nature to one filed about Google's product results that culminated in the search giant being fined $2.9 billion by the European Commission over antitrust abuses.